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Friday, February 6, 2009

Advertising In Turf and Sidewalks

Advertising continues to push the envelope for organizations and businesses and with the green revolution we're seeing even more creative solutions.

Realising that green concerns are here to stay, British media agency Curb offers nothing but low-impact advertising.

Here's one technique the will catch the ground keeper's interest, a ‘logrow’ service to cut logos as big as 30m wide into turf.

I see these types of technologies applied to the entrances of sports venues and high visibility areas where there will be excellent eye appeal with the appropriate background.

At the recent annual Park & Recreation conference in Baltimore, MD there were several companies offering special etching/cutting techniques for brick applications.
For example here are couple companies that may be of interest.
http://giftbricks.net/
http://brickmarkers.com/
http://www.aquarius-laser.com/applications.htm
http://www.aquacut.co.uk/
http://www.etch-it.co.uk/index.php

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